Social marketing (Record no. 349772)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00371nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240723s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 084 ## - OTHER CLASSIFICATION NUMBER | |
| Classification number | X:51:(Y) |
| Item number | Q2 |
| 245 #0 - TITLE STATEMENT | |
| Title | Social marketing |
| Remainder of title | Changing behaviors |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Los Angels |
| Name of publisher, distributor, etc. | SAGE |
| Date of publication, distribution, etc. | 2012 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | p.567 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Commerce |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Inventory number | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Mata Sundri College Library | Mata Sundri College Library | 10/27/2016 | Satvik Book Distributors | Bill No.212 | X:51:(Y)Q2 | 97938 | 07/23/2024 | 07/23/2024 | Books |